What are landing pages and their functions?

Target pages are individual web pages that are displayed in online marketing. The page is displayed in response to a call to action. Pages are displayed in response to a link in an email, a pay-per-click ad, or a URL displayed offline Advertisement. A landing page is rich with content that meets the visitor’s expectations… Continue reading What are landing pages and their functions?

Can I force single sign-on (SSO) for all users on the account?

Yes, you can use single sign-on for your own account access as well as force SSO for other sub-users of the account. If you want to force SSO-based login for all users of your account, you need to do the following after creating your identity provider in the HeyForm tool: First, you must create a… Continue reading Can I force single sign-on (SSO) for all users on the account?

At what point in the seminar should I gather feedback from participants?

When is the best time to gather attendee feedback and how often they should be asked can’t be said exactly? There are several ways and times to ask for feedback from your event attendees. Option 1: After the event One of the most common times to gather seminar feedback from participants is either immediately after… Continue reading At what point in the seminar should I gather feedback from participants?

When do you prepare a Task Risk Analysis?

A Task Risk Analysis (TRA) is an assessment of hazards that may arise when performing high-risk, new, or uncommon tasks. With a simple approach, unsafe work situations can be prevented and, moreover, work can be done effectively.A TRA is a generic instrument that makes every employee of an organization aware of possible hazards when performing… Continue reading When do you prepare a Task Risk Analysis?

How much advertising can content take?

Flashing banners and pop-ups everywhere you look. In many blogs, the entire keyboard is played to make something palatable to customers. Be it the email newsletter or a discount coupon. How much advertising in content is ok? Imagine you enter a boutique. While you are still standing in the entrance, an employee hands you the… Continue reading How much advertising can content take?

What actually is the AIDA model?

Many of us still know it from university times: The AIDA model. It is used almost everywhere in marketing. It helps us to get customers to react in a certain way. High time to brush up on old university lectures. Why do you need a model? The world is complicated. Models break down systems to… Continue reading What actually is the AIDA model?

What makes a website slow?

In principle, a single HTML file is sufficient for a website. However, without graphics, fonts, icons, animations, tracking, and other features, no one can get by these days who are vying for the favor of customers. By comparison, the first website came without all these bells and whistles and is still online today. In addition,… Continue reading What makes a website slow?

Discover why you can’t afford to ignore personalized emails

The fact is: we all want to be seen. Even if only subconsciously, as humans, we love to get attention. And that starts with the subject line: Subject line as a flagship: 47 percent higher open rates through personalization If you are already doing email marketing, you know yourself that never all sent emails are… Continue reading Discover why you can’t afford to ignore personalized emails